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The Power of Branding in Driving Bus..

Trade marketing challenges and how to tackle them
How can you make sure that you reach the shelves of the biggest retailers? How can you increase brand awareness and cust...
How to use technology in your in-store marketing strategy?
Technology is improving as we speak. Robots exist, IoT is here to support your business, AI can help you amaze your cust...
Tokinomo's Insider Scoop: January 2021
Happy New Year and all the best from Tokinomo's HQ! May 2021 be filled with joy and lots of Tokinomo campaigns all over ...
In-store advertising trends to follow in 2021
In-store advertising trends need to be followed because it’s getting harder and harder to attract and engage customers. ...
Types of in-store promotions that actually work
There is something we can all agree on: everybody loves a good in-store promotion. It doesn’t matter if it’s a discount,...
How to optimize your shopper marketing strategy
Customer experience, customer satisfaction, and finally, sales, are the most important things to look out for as a retai...
In-store advertising can be less boring. It’s up to you.
Be honest: when was the last time you took a look at an in-store advertising campaign and said “Wow, this is so good! I ...
Facing the new coronavirus wave. What should food retailers do?
2020 will surely be one of the years people will never forget. Unfortunately, not because something amazing happened and...
Why price-cuts and special offers are a bad idea for your FMCG brand
Ok, so you’ve been thinking for a few days about new ways of making people buy your products or services. Nothing really...
Real-time marketing in brick and mortar stores: dream or reality?
What is real-time marketing? Real-time marketing means creating and distributing marketing content based on current even...
The new generation of POS displays in grocery retail
If you run a business, or work within the ever changing world of consumer driven grocery retail, then you’ll know as wel...
Turning point in grocery retail. How can CPG brands cope with it?
COVID-19 has a bigger than initially expected impact on communities, as well as businesses from all across the world. Ma...
Smart alternatives to sampling during COVID-19
A lot of businesses were affected by the COVID-19 outbreak, that’s no secret, but some of them had to suffer a lot, espe...
Johnson & Johnson's first Tokinomo campaign in Portugal is on!
When you’re one of the top CPG brands of the world, you want to use the latest innovation and technology to promote your...
The Golden Rules of POP Advertising in Grocery Retail
A few months ago, retailers were registering some fabulous numbers and analysts were already talking about a real boom, ...
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The Power of Branding in Driving Business Success
Last-mile technology, Shoppable ads, and Self-checkout - Weekly Snacks #90
Seamless Shopping Experience: Improve Customer Satisfaction
In-store robots, Reducing returns, and NRF Big Show - Weekly Snacks #89
Retail Theft Prevention: Tips for Protecting Your Business

The new generation of POS displays will completely rock your world.

Find out all about the interactive shelf advertising robot used by top FMCG brands around the world.

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