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Retail Marketing & Retail Technology Blog

Campaign corner 90’s icons. Little Spoon, known for reimagining children's food with healthier options, has launched a n...
Campaign corner Playfulness. Oreo’s newest commercial shows us what it means to be playful. While "I Love It" by Icona P...
Campaign corner Dog owners understand. When a dog snores loudly, its owner willingly gives up valuable bed space to ensu...
Campaign corner FUNdemental textbooks. Kraft Heinz is addressing parents' concerns about their children's return to scho...
Campaign corner Fansville. With the start of season 6 of 'Fansville,' numerous college football enthusiasts are depicted...
Campaign corner Hot dog straw. Yes, it is important to focus on sustainability in retail that is why the plastic straw h...
Campaign corner Great flavor. In an effort to promote his product and find out more about what consumers want, singer an...
Campaign corner Better with. Pepsi and agency Alma were recognized by the industry for their outstanding 2021 "Better Wi...
Campaign corner Dehydration. Is dehydration making you disappear? In Getorade’s new commercial, a basketball player prep...
Campaign scoop Meow Mix. What’s cuter than 1 cat singing a Meow Mix jingle? 5 cats dressed in denim singing the jingle l...
Campaign corner Peculiar mural. Planters introduces its new line of flavored cashew snacks with an “interesting” commerc...
Campaign corner Hate comments. Liquid Death did it again. The brand released a complete music video this week for one of...
Campaign corner Superbowl excitement. Pepsi is bringing the excitement of the Super Bowl halftime show to the UEFA Champ...
Campaign scoop Press Play. Rockstar, the energy drink, plans to recruit several musicians as brand ambassadors in order ...
Campaign corner Get a vasectomy. Ryan Reynolds and Jessie James Decker have joined forces once again to create a third v...

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