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The Power of Branding in Driving Bus..

Store brands, remote shoppers, and AR - Weekly Snacks #58
Campaign corner Good game. Coca-Cola and League of Legends are partnering up to create a unique beverage flavor designed...
Digital screens, Panic buying, and Experiential retail - Weekly Snacks #57
Campaign corner Death to plastic. Did you know that only 5% of plastic is actually recycled? In Liquid Death’s recent co...
Robots in store, Livestream shopping, and Retail Sales - Weekly Snacks #56
Campaign corner Gym routine. Propel has a new advertising campaign featuring actor Michael B. Jordan. In the campaign, J...
Time of the store, Mobile Shopping, and In-Store Disrupt 2023 - Weekly Snacks #55
Campaign corner Adieu. Corona’s recent commercial shows that relaxation means different things to different people. Whil...
Shopping feed, InStore Disrupt, and Instacart Update - Weekly Snacks #54
Campaign corner Stay smart. In Smartwater’s commercial, Pete Davidson's working smart by just video-calling in for his S...
AR in Retail, Indie Revival, and Grocery purchases - Weekly Snacks #53
Campaign corner Add some “bueno”. According to Tajín’s commercial, its blend of chili, lime, and salt boasts a unique fl...
Shopping habits, Retail Media, and Virtual Fitting Rooms - Weekly Snacks #52
Campaign corner Taste tester. In Hershey’s commercial, we find out that Lane, a kid, chose to dress up as a Hershey's ta...
AI in Retail, online grocery, and virtual stores - Weekly Snacks #51
Campaign corner Only the best. In Farmer’s Dog’s commercial a woman shares the tale of how her family welcomed a golden ...
Lack of innovation, purpose marketing, and eCommerce sales - Weekly Snacks #50
Campaign corner Fill it up. Pot Noodle's latest campaign, "Nothing Fills a Hole Like Pot Noodle," presents Pot Noodle as...
Automated retail, trading down, and BNPL in grocery - Weekly Snacks #49
Campaign corner Bitter ending. Many things have bitter endings, but your beer doesn’t have to have one. Heineken Silver’...
In-stock levels, grocery prices, and AI in retail - Weekly Snacks #48
Campaign corner Smart Jar. Hellmann's, a popular mayonnaise brand, has released a new product called "Hellmann's Smart J...
e-Grocery, Sustainability, and In-store merchandising - Weekly Snacks #47
Campaign Corner From farm to bag. Lay’s wants to show consumers that their chips are made out of real potatoes from loca...
Discretionary spending, Under-marketing, and Amazon Go Stores - Weekly Snacks #46
Campaign corner Granny’s drink. Is Iced Tea a granny drink? Well, it depends if it’s Liquid Death Iced Tea. Also, it dep...
Recycling, Future of Food Retail, and Grocery Tech Graveyard- Weekly Snacks #31
Campaign Corner Beer on Netflix. Beer brands were shut down from Amazon Prime’s ads due to a recent policy that prohibit...
Trendy foods, Target's Christmas, and Metaverse Cameos - Weekly Snacks #30
Campaign scoop Love the Holidays. Everybody loves the “holiday feeling”, right? That warm fuzzy feeling that you get whe...
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The Power of Branding in Driving Business Success
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