Blog – TOKINOMO (5)

The importance of data analytics for brick and mortar stores

It's time to dive into the world of data analytics and how it can supercharge brick-and-mortar stores. In this article, ...

Grocery inflation, Artificial intelligence, and In-house production - Weekly Snacks #60

Campaign scoop Press Play. Rockstar, the energy drink, plans to recruit several musicians as brand ambassadors in order ...

Online prices, DTC era, and Back-to-school campaigns - Weekly Snacks #59

Campaign corner Get a vasectomy. Ryan Reynolds and Jessie James Decker have joined forces once again to create a third v...

Cost-effective in-store marketing solutions for smaller brands

Most brands are looking at new ways to promote their products and focusing on digital experiences, but they are forgetti...

Store brands, remote shoppers, and AR - Weekly Snacks #58

Campaign corner Good game. Coca-Cola and League of Legends are partnering up to create a unique beverage flavor designed...

InStore Disrupt: Key takeaways from Top Retail Influencers

InStore Disrupt 2023 is a wrap! We created InStore Disrupt to give retail professionals and other like-minded people an ...

Rational vs Emotional purchases: What drives customers to buy your product?

Have you ever wondered why customers choose to buy certain products? What motivates their decision-making process? The a...

Digital screens, Panic buying, and Experiential retail - Weekly Snacks #57

Campaign corner Death to plastic. Did you know that only 5% of plastic is actually recycled? In Liquid Death’s recent co...

Robots in store, Livestream shopping, and Retail Sales - Weekly Snacks #56

Campaign corner Gym routine. Propel has a new advertising campaign featuring actor Michael B. Jordan. In the campaign, J...

Artificial intelligence in Retail: Great ways to use it

Everybody has heard about ChatGPT. While this is the most well-known use of artificial intelligence, this technology is ...

Time of the store, Mobile Shopping, and In-Store Disrupt 2023 - Weekly Snacks #55

Campaign corner Adieu. Corona’s recent commercial shows that relaxation means different things to different people. Whil...

In-Store Disrupt 2023 - Online event powered by Tokinomo

In-store, online, omnichannel, and multichannel. No matter the channel shoppers choose, we all have the same goal - to p...

Shopping feed, InStore Disrupt, and Instacart Update - Weekly Snacks #54

Campaign corner Stay smart. In Smartwater’s commercial, Pete Davidson's working smart by just video-calling in for his S...

AR in Retail, Indie Revival, and Grocery purchases - Weekly Snacks #53

Campaign corner Add some “bueno”. According to Tajín’s commercial, its blend of chili, lime, and salt boasts a unique fl...

Consumer Forecast 2024: How to Engage the Shopper Profiles of Tomorrow

A shopper profile is a description of a type or a set of customers. It describes the preferences and typicalities of a c...

The Power of Branding in Driving Business Success

Last-mile technology, Shoppable ads, and Self-checkout - Weekly Snacks #90

Seamless Shopping Experience: Improve Customer Satisfaction

In-store robots, Reducing returns, and NRF Big Show - Weekly Snacks #89

Retail Theft Prevention: Tips for Protecting Your Business

Tweets by Tokinomo

Retail Marketing & Retail Technology Blog

The Power of Branding in Driving Bus..